037: My Take On Social Media for Regional & Rural Small Business

Written By Meredith Paige

Taking Back Joy Podcast • Episode #037:

My Take On Social Media for Regional & Rural Small Business

I think we can all agree that things are more than a little bit different when it comes to small business in the regional and rural space versus the big smoke. This is true of a lot of facets of our business, but none more so than how we handle our marketing.

A lot of the time we get stuck trying to apply a big city social media strategy to our regional or rural business, only to find it just does not fit. The people are different. The way we make decisions are different and motivating factors are different.

Today, I wanted to set your mind at ease and give you my take on how we should look at social media for our small business in the context of a broader marketing strategy. How you can be consistent and measure results without getting hung up and feeling like you have to live and die over likes on a Facebook post.

Ready? Let's jump in!

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Show Notes: Links & resources mentioned in this episode:

Amy Porterfield’s ‘Marketing Made Easy’ podcast

Meredith Paige

Meredith Paige is a marketing strategist & website designer. With a decade of experience helping regional and rural small businesses build stronger marketing foundations, she’s passionate about cutting through the fluff and giving business owners the tools to take control of their online presence — without the overwhelm. When she's not creating practical marketing resources, you'll find her exploring Australia with her family, living the small business life she champions.

http://meredithpaige.me/
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035: Maximising Local Radio for Regional Small Businesses with Fiona Ludeke