036: Overwhelmed by Small Business Marketing? Try This Strategy

Written By Meredith Paige

Taking Back Joy Podcast • Episode #036:

Overwhelmed by Small Business Marketing? Try This Strategy

Does the idea of consistently marketing your small business seem like a a pipe dream? It's feels like there's twenty different platforms and you don't know which one to be on or what to say. Well, don't sweat it, you're not alone!

I want to introduce my concept of layering in your marketing, where it's about going through, one step at a time, to establishing sustainable, consistent strategies that articulate to your potential customers what you're like to work with, why what you do is important and how they can do business with you. And as you develop these strategies and systems, layering in more platforms but in a way that you can maintain over time.

This is my go-to way for ensuring we avoid the overwhelm and getting some traction that you can maintain.

Let's jump in!

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Show Notes: Links & resources mentioned in this episode:

Meredith Paige

Meredith Paige is a marketing strategist & website designer. With a decade of experience helping regional and rural small businesses build stronger marketing foundations, she’s passionate about cutting through the fluff and giving business owners the tools to take control of their online presence — without the overwhelm. When she's not creating practical marketing resources, you'll find her exploring Australia with her family, living the small business life she champions.

http://meredithpaige.me/
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034: Radio As Part of Your Regional & Rural Marketing Strategy with Fiona Ludeke